Tara Wallace
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    • Home
    • Expertise
    • Multimedia Work
    • Written Work
    • Contact
Tara Wallace
  • Home
  • Expertise
  • Multimedia Work
  • Written Work
  • Contact
https://i.vimeocdn.com/video/2118110470-d2f9345493faa304afdc599924b9aadc0d4f8033bb6666ed4da1d38a742ecedd-d

Shaping How Audiences See, Feel, and Interact with Stories

Tara Wallace is a New England-based Creative Communications Professional,  Visual Storyteller, Journalist, Writer, & Multimedia Producer with over a decade of experience bridging the gap between high-level brand strategy and tactile, hands-on production. 

Explore My Expertise

Explore My Work:

Creative Director & Communication Strategist: Promotional Digital Video Campaign

I created, wrote, produced,  and edited this promotional digital video campaign to drive signatures for a petition to to end state-sanctioned logging in the Quabbin, Wachusett, and Ware watershed forests.  

As an embedded presence on the communications team creating multimedia content production from ideation to completion for publishing, uncovering stories, and building relationships across the non-profit to bring Sierra Club Massachusetts’ story to life. Worked closely with Celeste Venolia, Senior Program Organizer and Kira Liu, Senior Chapter Coordinator and in collaboration with the committee's and team’s leadership.   

Creative Director & Communication Strategist: Ultra Short Film 'I Never Saw the Fire Hydrant'

I created, wrote, produced, narrated, and edited this ultra short independent film as a student project in 2021. It is autobiographical story inspired by the life-altering series of medical events I experienced as a result of tripping over a fire hydrant. 

Visual Storyteller: 22Squared's Publix Super Markets Thanksgiving Commercial

22squared Inc. hired me to lead the Wardrobe department for Publix Super Market's Thanksgiving commercial that aired in November 2020. Its one of the few projects I worked on during the COVID-19 lockdown. *I am especially inspired by the inclusivity in their messaging: "Thanksgiving is celebrated in countless different ways. But no matter what your table looks like, or what you put on it, Publix Super Markets is determined to celebrate every family gathered around one."

Visual Storyteller: Casper Kelly's TV Commercial Insert 'Cheddar Goblin' In Panos Cosmatos' Film Mandy

Michael Sokol hired me as the Art Director/ Production Designer/ Small Props Builder on the crazy TV commercial film insert Cheddar Goblin in Panos Cosmatos' film Mandy, the new blood-soaked 1980s-inspired Nicolas Cage movie produced by SpectreVision.  It is a crazy TV commercial film insert with a terrifying monster puppet mascot for a fictional brand of mac & cheese who emerges from a bowl of macaroni to vomit cheesy pasta all over a pair of smiling children. Created by Casper Kelly (the creator ofAdult Swim's Too Many Cooks) and their practical effects expert Shane Morton (who helped create Smarf the cat).  

Visual Storyteller: State Line Films' Brummel & Brown Commercial

I was the Art Director, Production Designer, and  Wardrobe Stylist on this  Brummel and Brown commercial directed by Wes Whitner  and produced by State Line Films. 

Media Producer: BBDO's Toys 'R' Us Commercial

I worked in Production on this  Toy 'R' Us commercial directed by Jim Issa, cinematography by Eric De Fino, and produced by BBDO Atlanta 

What I Offer:

Creative Leadership

Editorial & Scripting

Creative Leadership

Creative Direction, Communications Strategy, Brand Architecture, Team Management

Visual Storytelling

Editorial & Scripting

Creative Leadership

 Art Direction, Set Decoration, Wardrobe Styling, Set Costuming, Visual Continuity

Editorial & Scripting

Editorial & Scripting

Marketing & Engagement

 Journalism, Investigative Research, Scriptwriting (Short-Form/Doc), Copywriting

Marketing & Engagement

Marketing & Engagement

Marketing & Engagement

Brand Ambassadorship, Experiential Marketing, Audience Engagement, Web Design 

Production Operations

Marketing & Engagement

Production Operations

 End-to-End Multimedia Production, Budgeting, Logistics & Scheduling, Vendor Management

Looking for a versatile strategic communicator who can elevate your brand’s message, streamline production operations, and drive real-world engagement?

I would love to partner with you!

Lets Connect!

Lets Connect!

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